The recognition and incentives division of business services company Grass Roots has launched the UK’s first exclusive multi-brand dining voucher, called Restaurant Choice.
The product, which was developed by Grass Roots Projectlink, can be used at a national network of over 800 dining chains and independent restaurants, including chains such as Cafe Rouge, Bella Italia, Strada and Yo! Sushi.
The vouchers are available in £10 and £25 denominations and can be used towards the cost of food and soft drinks at the recipient’s chosen venue. Participating dining venues are not solely restricted to restaurants, the scheme has also partnered with country pubs, hotels, and casinos to offer an enhanced choice.
Ian Horsham, managing director of Grass Roots Projectlink, said: “We are very excited to be launching this product and to have developed the first exclusive dining voucher that can be used across a number of chains and independent outlets across the UK. Restaurant Choice provides a gift experience that can be redeemed in a number of different locations – giving recipients many options to enjoy their reward.
“As well as being used as an excellent way of rewarding and recognising staff who perform well, this product can equally be used as an effective reward for customers and channel partners alike.”
Restaurant Choice also has a dedicated website, www.restaurantchoice.co.uk, where recipients can search for a restaurant by location. Participating restaurants can be searched either by city, postcode or restaurant name. The Restaurant Choice vouchers are an exclusive product to Grass Roots.
